The ESAs have collaboratively published an interactive factsheet to address common queries from consumers regarding sustainable finance. Aimed at individuals contemplating the acquisition of financial products with sustainability features, including loans, investments, insurances, and pensions, the factsheet provides valuable insights into how financial choices can impact a more sustainable future. It outlines four key tips for consumers: assessing the importance of sustainability, being vigilant against ‚greenwashing‘ tactics, recognizing that financial products with sustainability features carry inherent risks, and advocating for thoughtful decision-making, especially concerning investments and life insurance policies.
The factsheet also acknowledges the potential intimidation posed by financial jargon, providing simplified explanations in pop-up boxes to enhance comprehension. To ensure widespread accessibility, the document has been translated into all official EU languages. The release of this factsheet aligns with the ESAs‘ mandate outlined in Article 9(1)(b) of their respective Founding Regulations, emphasizing their commitment to championing transparency, simplicity, and fairness in the market for consumer financial products across the internal market. This initiative reflects a broader effort to empower consumers with the knowledge needed to navigate the landscape of sustainable finance effectively.